Go from hustling every day
on social media… to leads & clients on auto-pilot…with Pinterest.
You need clients.
That means you need targeted leads—potential ideal clients for your coaching or service-based business—
raising their hands (every darn day) to say:
“Yes! I need what you offer!”
To make that your reality, you need a system to bring those “perfect fit” leads to your door—with ease, automatically. (A system that works—even when you’re not working.)
You need to get more visible – & you need clients.
That means you need targeted leads— ideal clients for your coaching or service-based business—
raising their hands (every darn day) to say:
“Yes! I need what you offer!”
To make that your reality, you need a system to bring those “perfect fit” leads to your digital door—with ease, automatically. (A system that works—even when you’re not working.)
Sound like a cushy upgrade to your current situation?
One that you’re sooooo ready for?
Then you’re in the right place.
Does any of this sound familiar?
You’re feeling drained (and truth be told, a little triggered) by engaging daily on social media…You never get a day to just un-plug. Every lead, every sale, every set of eyes on your content…it all depends on YOU—posting and engaging in real time.
- You’re in business for the long haul. This isn’t a sustainable way to get clients!
- You don’t want to burn out.
- You know there must be a better way.
You’re frustrated that the videos, blog posts, podcast eps, or freebies you’ve slaved over don’t get seen by the right people? … (or any people?)
- You know your content is amazing and can help people – but you need eyes on it.
- You know you’re great at what you do – but you need ideal clients on your list and in your sphere if you expect to make money doing it!
You’re tired of trying to decipher the Pinterest code that a few of your competitors have already cracked? They’re getting results there. Why can’t you?
- You know your ideal clients are on Pinterest searching for solutions and inspiration… and you want them to find YOU and YOUR offers.
- But no matter how many Youtube videos you watch or checklists you download, you’re still not “getting” Pinterest for business.
Picture this…
- When a woman on Pinterest searches for YOUR topic of expertise (like “dating profiles,” “healthy eating,” “starting an online business,” “creating a moodboard”…just to name a few possibilities!), she discovers YOUR offers and content.
- As a result, Pinterest is getting ideal clients’ eyes on your offers and content each day.
- You no longer worry about the rising cost of ads – because Pinterest is free.
- The days of spending hours each day on social media to find clients? Gone. Now you can just post and engage when you want to. Ahhh sweet freedom!
- Your email list is growing, and the right people are on it. They’re gobbling up your offers right and left.
- You’ll be able to launch those passive income products you’re dreaming of…your course, programs, affiliate offers…to a built-in list of prospects who are ready to hit “BUY!”
- When you’re out getting your nails done, at lunch with your mom, or at spin class (or maybe at your 9 to 5!), you’re getting Paypal notifications ($150.00. $625.00. $1,400.00…).
Every day, your audience grows – which means more buyers, more impact, and more revenue!
It’s time to harness the power of Pinterest…the visibility platform that:
- … has 490 million monthly users—and is growing faster than any other visibility platform.
(80% are women, and half earn $50K+ per year—so when you get on the phone with a Pinterest lead, she can afford you!) - … matches you with women who are ALREADY searching for what you offer – women with disposable income who are ready to take action on solutions to their problems.
(87% of pinners have made purchases because of a pin. Pinners are looking for ways to solve their problems – and will buy when they find them.) - … sends targeted people to your content and offers every day on auto-pilot.
(Even when you are at lunch with a friend, at your son’s baseball game, or on some fabulous trip!… or just napping. 😉 - … can be maintained with only 4 to 6 hours of work per month – and most of it isn’t in “real time.”
(Do this work yourself – or easily delegate to your team when you’re ready to scale or claim more time freedom!)
It’s time to harness the power of Pinterest…the visibility platform that:
- … has 430 million users—and is growing.
(80% are women, and half earn $50K+ per year—so when you get on the phone with a Pinterest lead, she can afford you!) - … matches you with women who are ALREADY searching for what you offer – women with disposable income who are ready to take action on solutions to their problems.
(87% of pinners have made purchases because of a pin. Pinners are looking for ways to solve their problems – and will buy when they find them.) - … gets targeted people seeing your content and offers every day on auto-pilot.
(Even when you are at lunch with a friend, at your son’s baseball game, or on some fabulous trip!… or just napping.) 😉 - … can be maintained and grown with only 4 to 6 hours of work per month – and most of it isn’t in “real time.”
(Do this work yourself – or easily delegate to your team when you’re ready to scale or claim more time freedom!)
What would it mean for your business if you could automate audience growth and lead generation—and get perfect-fit clients seeing your content and offers – all day, every day?
Pinterest can make aaaaallll of this happen for you.
(But only if you set it up correctly…)
Join me in Pinterest with Purpose, as I guide you through the exact account set up process I use with my VIP done-for-you Pinterest clients, from start to finish. (For a whole lot less than my VIP rates!)
This is THE course for online coaches, service providers & influencers who want more than “just pretty” on Pinterest.
It presents tried-and-true strategies that are custom-tailored for online service-based businesses. (And it doesn’t overload you with information that you don’t need to reach your Pinterest goals.)
Learn to set up a Pinterest profile that isn’t just pretty—but has a purpose…
If you’re ready to put leads and client generation on auto-pilot, you are going to love Pinterest with Purpose!
This course is for you if…
- You’re an online coach, content creator, consultant, service provider (like a social media manager or brand designer)… basically an online expert. (Pinterest is great for e-commerce product sellers and pro bloggers, but this course isn’t for them.)
- You’re committed to your business—and you need a low-maintenance, sustainable way to grow your audience and get clients (…one that doesn’t require you to spend hooooouuuuurs on Instagram and in Facebook groups).
- You want to learn how to use Pinterest strategically—not just for fun.
- You want to stop trying to figure it all out on your own.
- You don’t have time to watch every Youtube video, listen to all the Clubhouse rooms, and download every Pinterest freebie… and sort it all out.
- You want to balance your personal life and your business—and not be online 24/7.
- You want more time to focus on serving people—and less time on hustling for clients.
- You want the *right* people to see the offers, blog posts and videos (or other content) and lead magnets you worked so hard to create.
- Passive income is in your future (or current!) plan for your business.
- You want to grow your email list, so you can launch and sell to a list of interested followers—not to crickets.
This course is NOT for you if…
- You’re looking for a quick way to make money overnight. (Pinterest is a gradual, steady, and mega-rewarding climb. It’s for women who want a sustainable way to generate clients over time!)
- You’re not willing to create your own pins on Pinterest. You just want to re-pin pretty pictures from others.
- You’d prefer to slog through hours of outdated Youtube videos and learn about Pinterest tactics that aren’t foundational—rather than focusing on what really gets you results on the platform.
- You’d prefer to be on social media (and sending sales-ey DMs) for 4+ hours every day as your lead generation method. (That’s soooo okay if it’s your thing! It’s just not how Pinterest works.)
- You already have your Pinterest account set up with all your keywords and visuals—and you’re just looking to learn how Tailwind works. (This course teaches you how to set up Pinterest in a super-strategic way. If you need help with Tailwind, consider booking a 1:1 call with me.)
“As a health coach, I knew how valuable Pinterest could be – but I just didn’t know where to start. I took Jana’s Pinterest course, and I loved how simple she made everything. Before, I had no clue how Pinterest worked… But now I get it! I know exactly how to set up my profile, how to create boards, how to keyword—everything!”
LAUREN BRADLEY
Health Coach & Nutritionist
Fueled Physique
“Within just the first month, I had a pin go viral and I started seeing DOZENS of visits to my website every day. My reach is growing. People who need my services are finally finding me through Google, too—because my pins keep coming up in their Google searches.”
LISA CIPKAR
Health Coach
Abundant Life & Wellness
“I’m starting to offer Pinterest VA services, so I took Jana’s Pinterest course for coaches and service providers. I loved it so much that I watched it twice! In sweet, short videos, Jana walked me through a real Pinterest account and showed me exactly—step-by-step—how she sets up client accounts.
This was my second Pinterest course. The first one was full of print screens and long, videos. I was hesitant to buy another course, but the price was so affordable so I did it!.. And I’m so glad I did! I now know how to do keyword research, create boards, create pins and so much more. Thank you, Jana!”
NINA MACARIE
Virtual Assistant
I created Pinterest with Purpose
— for you!
It’s a self-study e-course that reveals the methods I’ve been refining with my 1:1 clients for 6+ years now…
(So when I say that I’ll teach you methods that work, it’s because I’m implementing them every day for entrepreneurs like you. I’m walking my talk. I’m in the trenches of my clients’ accounts!)
Yes, Pinterest with Purpose reveals the strategies that work for coaches, service providers, and course creators.
It takes you—step-by-step—through the process of getting your Pinterest profile set up optimally—so it can serve your business.
You’ll learn EXACTLY how to set yourself up the RIGHT way—to get leads, clients, and sales on autopilot—using Pinterest!
“When I began working on Pinterest, I figured that the technical concepts might overwhelm me, as is often the case! But Jana has a great system of breaking things down, carefully explaining, and reiterating any steps that may be tricky. My Pinterest reach has doubled in less than two weeks! And, I feel capable to carry out the concepts and steps she instructed on.”
JAMI KIRKBRIDE
Professional counselor, Parenting Coach, Speaker, and Author
Parenting with Personality
We had taken some steps to set up our Pinterest account, but didn’t understand the strategy and mindset behind using it as a way to generate income.
We now have a very clear picture of how to move forward and generate income with Pinterest. We now understand that you set Pinterest up in a way that doesn’t take too much time each month, but over time it will yield huge results, grow our following, and generate passive income. Our biggest take-away: we learned Pinterest can feel easy with the proper initial set up.
ELVIN AND ALLISON PEREZ
Intuitive Relationship & Alignment Coaches
ElvinandAllison.com
You know that saying…?
“You don’t have to see the entire staircase… Just take the first step.”
I hate that saying! Don’t do that on Pinterest!
Hello! I’m Jana O.
I created Pinterest with Purpose—because I’ve helped dozens of coaches, service providers, consultants, and course creators get set up optimally through my VIP done-for-you service.
These clients came to me because they coveted the the low-maintenance visibility and client lead generation that Pinterest delivers.
With few exceptions—before working with me they had tried to jump in feet first and apply social media tactics to Pinterest. But they quickly learned that it wasn’t that simple…
(The thing is, it actually IS SIMPLE. You just need to set it up the RIGHT way—and approach it like a search engine, not like social media.)
I wanted more women to be able to harness Pinterest power! So, I distilled all my strategies and methods into this course—just for you. You’ll easily be able to implement them to achieve the easy client-attracting effect you need so badly in your business.
You’ll learn to set up a Pinterest profile that isn’t just pretty—but has a purpose…
…and will attract ideal clients, grow your audience, and make your money!
So, Pinterest with Purpose is not just ANY Pinterest course…
- You WON’T be learning how Etsy sellers succeed on Pinterest, or how food bloggers get more traffic with Pinterest…
- You’ll be learning my signature approach to setting Pinterest up for coaches, content creators, service providers, and course creator-types. (Info-preneurs!)
- The powerful methods you learn here will help you get your offers and content seen by the right people—and help you…
Here’s what you’ll learn inside the nine chapters of Pinterest with Purpose:
In Chapter 1, we get clear on EXACTLY what you need to know before you get started… because you don’t want a profile that looks good but doesn’t get results. (Unpopular opinion: You need to see the entire staircase—before you start scaling it!)
#1: Understanding the Strategy & the Funnel
In Chapter 2, we will examine and break down EVERY ELEMENT of a successful Pinterest profile for a coach or service provider. You’ll see the strategy behind the set up decisions—in a way that has not been clear until now.
#2: The Anatomy of a Strategic Pinterest Profile
In Chapters 3 through 9, I’ll take you through every single step of starting, planning, keywording, and optimizing your profile—and designing standard pins, too! By the end, you’ll have a profile that is ready to grow your business….
#3 through #9: Implementing What You’ve Learned – Building Your Own Account!
– #3: Getting Started with Your Account!
– #4: Claim Your Website & Enable Rich Pins
– #5: Keyword Strategy & Keyword Research
– #6: Keyword-optimize Your Profile Name & Bio
– #7: Create Your Boards
– #8: Add Your First Pins
– #9: Putting the Finishing Touches on Your Profile
Here’s what you’ll learn inside the nine chapters of Pinterest with Purpose:
In Chapter 1, we get clear on EXACTLY what you need to know before you get started… because you don’t want a profile that looks good but doesn’t get results. (Unpopular opinion ????: You need to see the entire staircase—before you start scaling it!)
#1: Understanding the Strategy & the Funnel
In Chapter 2, we will examine and break down EVERY ELEMENT of a successful Pinterest profile for a coach or service provider. You’ll see the strategy behind the set up decisions—in a way that has not been clear until now.
#2: The Anatomy of a Strategic Pinterest Profile
In Chapters 3 through 9, I’ll take you through every single step of starting, planning, keywording, and optimizing your profile—and designing pins, too! By the end, you’ll have a profile that is ready to grow your business….
#3 thru #9: Implementing What You’ve Learned with Your Own Account
– #3: Getting Started with Your Account!
– #4: Claim Your Website & Enable Rich Pins
– #5: Keyword Strategy & Keyword Research
– #6: Keyword-optimize Your Profile Name & Bio
– #7: Create Your Boards
– #8: Add Your Original Content Pins (OCPs)
– #9: Putting the Finishing Touches on Your Profile
And there are BONUSES!
And there are BONUSES!
A Special Curated Stock Photo Bundle: A hand-selected bundle of 15 free photos from Stocklane.co.
My favorite posh shots from the supremely stylish and talented Muriel – all perfectly sized for Pinterest!
10 Exclusive and Optimized Canva Pin Templates: Just copy and paste the private links to access these pin templates – all reusable and customizable.
I’ve designed them for you… and they are going to save you so much time and guess-work! (Plus, don’t tell Canva, but they’re waaaayyyy more optimal for Pinterest than Canva’s standard Pin templates. 😉
A Unique and Valuable Training: “7 Totally FREE! Tools to Help Your Pinterest Pins Stop the Scroll” —from one of my fave collaborators, Brand Designer Sarah Masci.
Learn about some “secret” tools that will really help your Pinterest pins pop, convert those ideal client-types, and make you bank—even though they cost zero pennies!
… All of this is included when you invest in the course—for a fraction of the price I charge my VIP 1:1 clients, because…
is only $299!
“Jana is organized and strategic AF! After working with her, Pinterest is my NUMBER ONE source of website and lead magnet traffic. I’m seeing hundreds of sessions every month, and I’m already booking consult calls with clients who learned about me on Pinterest.”
ANDI FORNESS
Love and Dating Coach
AndiForness.com
“I love my new Pinterest profile. I was really impressed with all the strategy behind what Jana does. She really understands the platform, and the way that we, as coaches, can leverage it to get leads.”
KRISTI DOSH
Publicist for Entrepreneurs & Authors
Guide My Brand
“While I had considered using Pinterest as a marketing strategy in my business, I really didn’t know where to begin. Jana made it super easy to get started. I probably would’ve kept pushing this set-up further and further down on my to-do list had it not been for Jana and this service! I’m so happy to have worked with her and will recommend her to other consultants, coaches, and creative entrepreneurs.”
SHANNAN SCOTT
Small Business Strategist & Creative Consultant
ShannanScott.com
So, Don’t Waste Another Moment!
Pinterest reach and traffic snowballs over time. So why would you put this off until next quarter?
Why would you stick your head in the proverbial sand on this—when you could be connecting on Pinterest with action-takers who need what you offer?
- STOP the frenetic, energy-sapping, daily posting in Facebook groups to get noticed by potential clients…
- STOP the triggering and inauthentic “engagement” chore that must be done daily to gain traction and get clients with Instagram…
- STOP feeling (or looking) desperate, with no email list to sell your services, courses, or programs to…
- STOP writing or recording brilliant content, only to hear crickets…
- STOP trying to cobble together a vague concept of how that “other coach you know” is killing it and getting clients on Pinterest…
- STOP fretting that some social media algorithm will change and you’ll lose your client list. (You own your email list, so let’s make it a priority!)…
- STOP worrying that the skyrocketing cost of Facebook ads will bankrupt your business—and force you back to a 9 to 5!
It’s time to (finally!) rev up the Pinterest machine for your business…to get your content and offers seen by all the right people —and automate growth & leads.
STILL HAVE QUESTIONS?
I have answers!
How does Pinterest work for coaches, consultants, and course creators?
Pinterest is not a social platform. It’s a search and discovery engine… Which makes it less time-intensive for you. Engagement isn’t required like on social. and most things on Pinterest can be batched.) You set up your Pinterest profile *strategically* to drive your ideal audience – primed and ready to buy the solution you have – to your content and offers.
So, your ideal client looks on Pinterest for a solution to a dilemma. You sell something – like a program, a course, or 1:1 service – that will help her. You want her to find you, your content, and your offers there.
This course focuses on the foundational and *correct* (IMHO 😉 set up of a strategic profile. After taking the course, you will have your baseline profile set up optimally. You’ll be ready to leverage it to drive traffic, generate leads, and sell your offers!
I don't have time for another social media platform! Should I do this?
I get that! But, Pinterest is not really a social platform. It’s a search engine.
No one on Pinterest expects you to show up and engage daily. Your pins are evergreen, so they don’t simply get lost in a fast-moving newsfeed. All of this makes Pinterest super low-maintenance and easy to maintain. My clients and students typically spend about 4 to 6 hours PER MONTH (!!) – to keep their profiles fresh and generating results.
So, it takes some up-front investment of time to set it up… but it’s so worth it! You’ll be chilling and seeing your leads come in – on auto-pilot – soon enough!
I've been told I should stick to 2 to 3 social media platforms only. Why add Pinterest?
I agree with this wisdom! But, Pinterest is not social media. (It’s a search engine; see the question above!) It takes some up-front investment of time to set it up strategically… but then it’s very low-maintenance and easy to maintain. My clients typically spend about 4 to 6 hours PER MONTH (!!) – to keep their profiles fresh and generating results.
Because you can batch it all, and there’s no need to engage… you won’t be spreading yourself too thinly by adding Pinterest. Once set up strategically, it actually takes the pressure off.
Isn't Pinterest just cold traffic?
Yes! And we love that! Woman, you NEED cold “traffic.” It’s how your business – and your bank account – grow.
A consistent stream of new ideal clients (who are ALREADY searching for what you help with and offer!)… being exposed to your genius – all day, on auto-pilot? Yes, please!
On Pinterest, most people who see your pins have found them in search results, and in their smart feeds. They are NOT typically your followers – so, they likely haven’t already liked your page, followed your profiles, or joined your group. etc.
So, they do need to be nurtured a bit. Pinterest will get you eyes on your content. Your content, lead magnets (freebies!), and email nurture sequence take it from there so some of them becomes paying customers!
What is included when I enroll?
In Chapter 1, we get clear on baseline knowledge – about Pinterest and about the funnel – that you need to know before you get started… because you don’t want a profile that looks good but doesn’t get results!
In Chapter 2, we will examine and break down EVERY ELEMENT of a successful Pinterest profile for a coach – a real profile that is driving traffic and generating leads. You’ll see the strategy behind the set up decisions – in a way that has not been clear until now.
In Chapters 3 through 9, I’ll take you through every. single. step. of starting, planning, keywording, and optimizing your profile. By the end, you’ll have a profile that is ready to grow and serve your business!
Does the course teach me how to use Tailwind?
No. This course focuses on the foundational things you need to do first – if you want to be strategic and successful on Pinterest. (… and not waste time on doing things that aren’t necessary, BTW!) I’ll take you through every. single. step. of starting, planning, keywording, and optimizing your profile. By the end, you’ll have a profile that is ready to grow and serve your business!
If you’d like help with Tailwind, I currently offer affordable 1:1 calls for set up and training. (And… pssst… there’s a coupon code for course students!) I’ll likely offer a course on Tailwind soon, too.
What if I buy the course and I’m unhappy with it?
Sometimes you don’t know if something is going to be a good fit for you or not. I want you to feel comfortable taking this program without risk. So if you sign up – and you complete and implement the work for the first 5 chapters – and aren’t completely satisfied, let me know and we’ll issue a complete refund!
When does the course begin?
Pinterest with Purpose is self-paced and begins as soon as you enroll! You can enroll now and start immediately or wait a few weeks. Your choice!
Can I take the course at my own pace?
Yes! This course is entirely self-paced and as soon as you enroll you will have access to every chapter, lesson, and resource. Plus, you’ll always have access to future updates.
How is this different than other Pinterest Courses?
First, it’s specifically designed to show you – step by step – how to get your Pinterest profile set up optimally. We hone right in on JUST that piece, so this course is easy to consume and implement!
Second, you’ll be learning my signature approach to setting Pinterest up for coaches, service providers, and course creators. You WON’T be learning how Etsy sellers succeed on Pinterest, or how food bloggers get their recipes seen with Pinterest. The powerful methods you learn here will help you fill your pipeline with leads and clients for your courses, consulting or done-for-you services, or coaching programs.
What if I already have a Pinterest account set up - but it’s not generating leads or clients?
This course is actually perfect for you. I have many clients and students who started their profiles without a strong strategy. It’s TOTALLY normal, and okay!
You’ll learn how to take what you have… and make the changes needed to make your profile work. (That’s why it’s called “Pinterest with Purpose.” 🙂 Right now, your profile is pretty. You need it to be strategic. I’ll show you how.)
If I'm not a coach, a service pro, or a micro-influencer or a course creator, but can I take the course?
This course is is based on the methods that I use with my clients – who are usually coaches, micro-influencers, service providers, course creators – basically info-preneurs!)
(Pssst… if you’re a social media manager or Pinterest manager – and you work with coaches and service providers – you are so welcome to take the course to learn my methods and secrets!)
Other professionals can certainly learn here, and are welcome to take the course – but those in these types of businesses will benefit most.
I don't have time to go through this course!
I get that! Pinterest super low-maintenance and easy to maintain. So many choose to set it up to SAVE TIME on lead generation in the future. It takes some up-front investment of time to set it up… but it’s so worth it!
If you prefer, I do offer a comprehensive VIP (done-for-you) Pinterest profile set up. The investment for it is $3,450.00. You can learn more at JanaOMedia.com.
Stop the hustling and get more clients and leads on auto-pilot with Pinterest.
Join Pinterest with Purpose today!
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