Stop wasting time writing content that
seems valuable, but doesn’t convert.
(Womp-womp.) 🫤
Get the worksheet:
Content that Converts:
How to Choose Topics That Get People Buying
for online coaches, practitioners, & service providers
Stop spending hours on content that only attracts lurkers.
Quickly pressure test the conversion potential of your content ideas — before you write them.
Identify the topics that will get people saying “Heck Yes!” to your offers!
Add your name and email, and I’ll send you the worksheet. Normally $37 — but free for you in the bundle!
Who created this worksheet?
Hi, I’m Jana Osofsky! (You can call me Jana O.)
I’m a content strategist and the creator of High-Leverage Content, where I help coaches and service providers like you sign clients on repeat — without chaining yourself to your laptop.
I’ve been in online business for 8+ years — including 5 years as the content manager for a 7-figure brand strategist and coach. Along the way, I’ve worked behind the scenes on the marketing of more than 100 coaches, and service providers — so I’ve seen firsthand what actually works to turn content into paying clients (and what’s just busywork disguised as marketing).
My signature “capsule content library” strategy was born during what I call my booked-out era — a stretch where I grew my audience and stayed fully booked (with a waitlist!) while spending just one day a month on marketing.
I doubled my rates four times, created scalable offers, and built a name for myself by repeating what worked — not by churning out more content. Now I want to teach you how to do the same, with a low-lift blog and content repurposing system.