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Who wrote this guide?
Hi, I’m Jana Osofsky! (You can call me Jana O.)
I’m a content strategist and the creator of High-Leverage Content, where I help coaches and service providers like you sign clients on repeat — without chaining yourself to your laptop.
I’ve been in online business for 8+ years — including 5 years as the content manager for a 7-figure brand strategist and coach. Along the way, I’ve worked behind the scenes on the marketing of more than 100 coaches, and service providers — so I’ve seen firsthand what actually works to turn content into paying clients (and what’s just busywork disguised as marketing).
My signature “capsule content library” strategy was born during what I call my booked-out era — a stretch where I grew my audience and stayed fully booked (with a waitlist!) while spending just one day a month on marketing.
I doubled my rates four times, created scalable offers, and built a name for myself by repeating what worked — not by churning out more content. Now I want to teach you how to do the same, with a low-lift blog and content repurposing system.
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