It’s not just about recipes and weddings!
When set up strategically, Pinterest is a powerful driver of traffic and leads for online coaches, consultants, and course creators like you!
And, if you’ve wished for a steady stream of free, targeted traffic to your website – without being so dependent on costly Facebook ads, then a low-maintenance Pinterest strategy might be for you!
For coaches and course creators in the online space, Pinterest can be a goldmine because:
- Pinterest has 250 million+ monthly users, and is the second biggest driver of all online sales.
- 87% of pinners have purchased a product because of something they read on Pinterest.
- Most Pinterest users are female.
- Half of Pinners earn $50K+ per year, and 10% earn $125K+.
Let’s leverage the platform to get you noticed, drive traffic, and grow your list with ideal clients – all without the big Facebook Ads bill!
Oh, and… Pinterest is not “another social platform” that you need to engage on constantly. When my comprehensive set up process is complete, maintaining your account will be a breeze – and require about 4 to 5 hours per month!
See my Pinterest packages below, and – if you’d like – schedule a free 30-minute consultation with me.
*All Pinterest packages require an affordable client-paid account with Tailwind, a pin scheduling tool.*
Initial Pinterest Account Set-up
Specifically optimized for service providers – coaches, consultants, course creators.
We’ll generate traffic to your opt-ins to grow your list!
Investment: $1,175.00 + pin creation
This comprehensive VIP package fast-tracks you to a fully-optimized account – in about half the time of similar packages.
You also get extended scheduling for 45 days, and resources to help you with next steps to maintain and grow your account.
Creating a fully-optimized profile using best practices and current trends:
- Verifying domain, enabling Pinterest analytics and Rich Pins
- Following 30 relevant influencers
- Extensive keyword research to connect you to your ideal client on Pinterest
- Keyword-optimized descriptions for 30 of your original content pins
- 15 custom boards with on-brand, keyword-optimized titles and descriptions
- 15 branded board covers
Setting up Tailwind and designing a customized workflow for you to pin your content:
- Set up of Tailwind and SmartLoop
- Scheduling pins for the first 45 days in Tailwind
- Customized video tutorial to demo how to schedule your pins once per month
Advising on next steps, tips for growth:
- Unlimited Q+A via Slack for 45 days after profile completion
- Access to my tutorial video library to teach you (or your team) the basics of how to maintain your account
Add $300.00 for the design of 30 branded, click-worthy custom pins, AND 15+ custom pin-starter .png graphics for your brand.
Monthly Pinning and Management
Using my methods, you’ll be able to maintain your own account with ease if you choose to – and get that traffic!
But if a comprehensive, done-for-you management solution is what you need
– and you’d like to fast-track your account growth – we’re here to further grow and optimize your profile
– each and every month!
I collaborate with Pinterest Manager Marissa from Blue Fairy Studios to manage and grow your account. Marissa handles the strategy and scheduling, and she’s your point of contact… and I create new pins and boards every month!
Together, we’re your coffee-fueled Pinterest dream team!
Investment: $400.00 per month
(+ $200.00 for pin design and creation)
This package includes:
- 30 minute pre-service consult
- Tailwind management
- Tailwind tribes management
- All pin sourcing and scheduling via Tailwind
- Content calendar management
- Original content pins (OCPs) uploaded / pinned (created / curated by Jana O Media & Blue Fairy Studios, see Content Creation below)
- New boards added monthly (25 initial pins each)
- Board sections added / managed as needed
- Ongoing SEO / keyword research and integration
- Group board search / contribution for up to 15 boards
- Original Content Pin (OCP) Content Creation:
- Use of supplied or stock photography to create up to 15 vertical pin images per month (for blog posts and / or products)
- Unique pin descriptions for each design with researched SEO and relevant hashtags
- Promoted pins support (if desired)**
- Monthly statistic reports and graphs
- Private Slack channel for updates and communications
* Must have or purchase tailwind plus ANNUAL account with SmartLoop Pro upgrade.
** Promoted pin / ads cost is not included. Client is responsible for all campaign costs, if desired.
“Jana has been incredible to work with. She quickly understood my brand and ensured that it came through in the Pinterest profile she created for me. My new profile is so beautiful that I’ve fallen back in love with Pinterest!
Jana expertly designed on-brand pin graphics. She carefully researched keywords to make sure my profile will attract my ideal client. She is extremely talented at writing the keyword-optimized descriptions for pins, which is huge for driving the right traffic to your website – not just any traffic.
My website hits from Pinterest was essentially at zero before. After Jana optimized it, Pinterest is now driving 17% of all of my website traffic after just 30 days (and that number is still growing). On top of it all, it’s such a pleasure to work with Jana. She’s committed to your success and is super easy to work with. I’d highly recommend Jana if you’ve been looking into using Pinterest for your business.”
Online Business Coach, Signature Life with Daria Zest
“I love my new Pinterest profile. Jana was SO easy to work with and obviously knew her stuff. I was really impressed with all the strategy behind what she was doing and the very streamlined process she had for getting to know my brand, getting assets from me, etc. The entire process was easy, fun and fast!”
Publicist for Entrepreneurs & Authors, Guide My Brand
“Jana set up my Pinterest profile. My views and my website traffic from Pinterest are already super-impressive. I’m excited to watch it grow.
I highly recommend Jana to all my contacts. Her client process is so well thought-out and delivered, she’s easy to work with, and she produces incredible work!”
Online Business Mentor for Service Providers
“Jana set up a strategic Pinterest profile for my coaching practice. I am so impressed by the results from this project! Within just the first month, I had a pin go viral and I started seeing DOZENS of visits to my website every day. My reach is growing. People who need my services are finally finding me through Google, too – because my pins keep coming up in their Google searches. I’m a single mom with big business goals, and this is helping so much. I’m grateful!”
Health Coach for People with Lyme Disease & Chronic Illness, Abundant Life & Wellness
“I’m a huge Pinterest fan, but my pinning wasn’t growing my business. So, when I saw Jana’s post about using Pinterest strategically, I had to reach out. She’s turned my Pinterest profile into something cohesive and beautiful and I’m so pleased. She has been a pleasure to work with.”
Certified Wellness & Mindfulness Coach, LiveWellFlow.com
“Jana re-vamped my Pinterest profile, which was a complete mish-mash before she got her hands on it, and completely turned it around. Honestly, it wasn’t until Jana explained to me how strategically Pinterest can be used that I fully understood the benefits! Trust me, she really knows this inside and out.
My new profile is gorgeous! It looks and “feels” exactly like me! It’s beautiful, simple and impactful. Jana really tapped into my brand and my business as a whole when she designed it. And I am blown away by the results I’m seeing. Before Jana, I was barely seeing any traffic at all from Pinterest, and after just two weeks of working together, the clicks from Pinterest to my site has increased and my email list has grown exponentially!”
Online Business Coach, Enhance Business Consulting
“While I had considered using Pinterest as a marketing strategy in my business, I really didn’t know where to begin and honestly didn’t have the time to learn! Jana made it super easy to get started. After she set up my profile, I have everything I need to continue the strategy (from the boards being set up, to pins already created, to a workflow I can manage).
I probably would’ve kept pushing this set-up further and further down on my to-do list had it not been for Jana and this service! I’m so happy to have worked with her and will recommend her to other consultants, coaches, and creative entrepreneurs.“
Small Business Strategist & Creative Consultant