Insights and tips to help you create thought leadership content that builds your authority and your client roster.

(for coaches, strategists, & service providers)

Welcome! Feel free to browse or search for something specific:

Insights and tips to help you create thought leadership content that builds your authority and your client roster.

(for coaches, strategists, & service providers)

Welcome! Feel free to browse or search for something specific:

All the Posts!

How to Start a Life Coach Blog that Fills Your Client Roster

How to Start a Life Coach Blog that Fills Your Client Roster

So, you want to start a life coach blog? And you want it to fill your client roster with dreamy clients who are ready to do the weeeerrrk and make real changes?  Well, as Alexis Rose says on Schitt’s Creek…… “I love that for you!”  Publishing a small-but-mighty,...

How to Grow An Audience (as an Online Coach or Service Provider)

How to Grow An Audience (as an Online Coach or Service Provider)

Are you a coach or service provider? And you’re looking for the secret sauce for growing an audience full of ideal potential clients?  If yes, you’ve probably come to understand this:  To be in business, you need three things:  (1) something to sell (<< this is...

Why You Don’t Need SEO to Get Clients With Your Blog

Why You Don’t Need SEO to Get Clients With Your Blog

Are you here because you’ve been spinning out about Google SEO -- and unsure how to wrap your head around it? I know that, like many coaches and service providers I talk to, you want to start a blog to market your services and programs. And I know that experts online...

How to Avoid Content Burnout in Your Coaching Business

How to Avoid Content Burnout in Your Coaching Business

If you're a coach or service provider, and you sometimes feel a little burnt out by all the content you need to create to market your offers…  I have a pretty urgent message for you. 🚨 It's a message that might be hard to hear, but I hope you'll hear me out. The sad...

5 Ways to Make Content Repurposing Easier & More Profitable

5 Ways to Make Content Repurposing Easier & More Profitable

Do you reeeeeeallly wish you could get good at repurposing your content -- so you don't have to reinvent the wheel over and over to get clients?  If that’s your goal, I’m so proud and excited for you. 🙌🏽  It is a worthy one, for so many reasons!  Repeating things in...

What is a Content Strategy anyway? (for Coaches & Service Providers)

What is a Content Strategy anyway? (for Coaches & Service Providers)

If you’re new to online business, you may be noticing all the experts saying, “You have to have a ‘strategy’ for your content.”  “If you don’t have a strategy, you’ll just be spinning your wheels.” 😕“If you don’t have a strategy, you’ll burn out.” 😖“If you don’t have...

Do you need a blog to be successful on Pinterest?

Do you need a blog to be successful on Pinterest?

When it comes to using Pinterest to get more eyes and ears on their content, attract clients, and sell more of their offers... people in my audience often have a 🔥 BURNING 🔥 question: Will I need a blog for Pinterest marketing? 🧐 Not kidding… I probably get this...

From Skeptic to Believer: How ChatGPT Revolutionized My Content

From Skeptic to Believer: How ChatGPT Revolutionized My Content

On a Saturday morning in early 2023, I woke up earlier than my husband, and brewed a strong cup of coffee. Then I did something that honestly shocked me. 🤣  I used a weird little tool called ChatGPT to write a high-quality blog post for my site - in just 90 minutes. ...

20 Ways to Use ChatGPT for Pinterest Marketing

20 Ways to Use ChatGPT for Pinterest Marketing

Wondering how to use ChatGPT to speed up your Pinterest tasks and workflow?  I’m pretty much obsessed with this tool - and with Pinterest… so you’re in the right place today.So in this post, I’ll be sharing…. (Click if you want to jump to a section!)  Is ChatGPT...

3 Phases of a Pinterest Growth Strategy

3 Phases of a Pinterest Growth Strategy

Coaches who are considering booking my Profitable Pinterest Boards Intensive usually want to know this:  After we set Pinterest up together during our session, what will I need to do?  In the weeks right after the session, you get a lot of support from me: A follow-up...

How to Get Clients as a Personal Stylist using Pinterest

How to Get Clients as a Personal Stylist using Pinterest

How do I market myself as a personal stylist or style coach?  It’s a question that most coaches - in most niches - ask themselves… especially when they’re new to running a consultancy and marketing.  One free tool that style coaches use to generate coaching client...

4 Steps to Becoming Consistent with Your Pinterest Idea Pins

4 Steps to Becoming Consistent with Your Pinterest Idea Pins

NOTE from Jana: In May of 2023, Pinterest announced that all Pins will now be called... Pins! 🙂 And we will now have ONE unified Pin builder. Using this builder, creators can create Pins with any combination of videos and still images. So, Pinterest is no longer...

Access the FREE Pinterest Quick Start Checklist!

for coaches, influencers, & online experts

Visually brand & optimize your Pinterest profile in 5 Steps! …so you can generate a steady flow of ideal client leads – without being on social media 24/7.

Access the FREE Pinterest Quick Start Checklist!

for coaches, influencers, & online experts

Visually brand & optimize your Pinterest profile in 5 Steps! …so you can generate a steady flow of ideal client leads – without being on social media 24/7.