Content strategy insights to help coaches and service providers create effective marketing content and sign more clients – fast!
Welcome! Feel free to browse or search for something specific:
Pinterest & content marketing guidance for coaches,
micro-influencers & online experts
Welcome! Feel free to browse or search for something specific:
Pinterest & content marketing guidance for coaches,
micro-influencers & online experts
Welcome! Feel free to browse or search for something specific:
Popular Posts
Recent Posts
Posts about Marketing Your Online Coaching Business
All the Posts!
Why You Don’t Need SEO to Get Clients With Your Blog
Have you considered having a blog for your coaching business -- but then abandoned the idea when you thought about having to learn and implement SEO? If yes, you’re not the only one! One super-common reason coaches and service providers avoid starting (or getting...
How to Avoid Content Burnout in Your Coaching Business
If you're a coach or service provider, and you sometimes feel a little burnt out by all the content you need to create to market your offers… I have a pretty urgent message for you. 🚨 It's a message that might be hard to hear, but I hope you'll hear me out. The sad...
Should you create content when you’re still getting clarity in your coaching business?
You may be wondering if you’re really ready to create marketing content to attract clients -- because you’re still figuring things out in your business. Maybe you’re still working on getting clear on things like… Your brand? Or your offers? Your ideal client? Or...
5 Ways to Make Content Repurposing Easier & More Profitable
Do you reeeeeeallly wish you could get good at repurposing your content -- so you don't have to reinvent the wheel over and over to get clients? If that’s your goal, I’m so proud and excited for you. 🙌🏽 It is a worthy one, for so many reasons! Repeating things in...
What is a Content Strategy anyway? (for Coaches & Service Providers)
If you’re new to online business, you may be noticing all the experts saying, “You have to have a ‘strategy’ for your content.” “If you don’t have a strategy, you’ll just be spinning your wheels.” 😕“If you don’t have a strategy, you’ll burn out.” 😖“If you don’t have...
Changing the Content Game: 4 Reasons I Created High-leverage Content
In my seven years in online business, I’ve seen so many really brilliant coaches (and other experts) spinning their wheels with content that doesn’t result in sales… 😩 It’s so frustrating to see them creating just to create -- but not seeing the bank account boosts...
Why Your Content Isn’t Converting: How to Boost Coaching & Course Sales
It’s about to get really real in here. Get ready for some tough love. ❤️ 💪🏼 If you’re regularly publishing content, but it’s not leading to sales of your coaching offers or courses, I want you to know that I see you - and I get the frustration. You've been pouring...
Do you need a blog to be successful on Pinterest?
When it comes to using Pinterest to get more eyes and ears on their content, attract clients, and sell more of their offers... people in my audience often have a 🔥 BURNING 🔥 question: Will I need a blog for Pinterest marketing? 🧐 Not kidding… I probably get this...
From Skeptic to Believer: How ChatGPT Revolutionized My Content
On a Saturday morning in early 2023, I woke up earlier than my husband, and brewed a strong cup of coffee. Then I did something that honestly shocked me. 🤣 I used a weird little tool called ChatGPT to write a high-quality blog post for my site - in just 90 minutes. ...
How to Use Pinterest for Lead Generation (for Coaches & Service Providers)
So... You've been hearing that other coaches and service providers are using Pinterest to attract clients, right? 👉🏼 Maybe another health coach in your mastermind mentioned she uses Pinterest to grow her email list with ideal clients? 👉🏼 Or your favorite podcast...
20 Ways to Use ChatGPT for Pinterest Marketing
Wondering how to use ChatGPT to speed up your Pinterest tasks and workflow? I’m pretty much obsessed with this tool - and with Pinterest… so you’re in the right place today.So in this post, I’ll be sharing…. (Click if you want to jump to a section!) Is ChatGPT...
How to Use Pinterest for Youtube: Drive More Views & Grow Your Channel!
A little confused about how to use Pinterest for YouTube - in a way that actually works to grow your views and your channel? If you’re an online coach, course creator, or other online expert looking to get more traffic to your YouTube videos and grow your audience,...
3 Phases of a Pinterest Growth Strategy
Coaches who are considering booking my Profitable Pinterest Boards Intensive usually want to know this: After we set Pinterest up together during our session, what will I need to do? In the weeks right after the session, you get a lot of support from me: A follow-up...
How to Get Clients as a Personal Stylist using Pinterest
How do I market myself as a personal stylist or style coach? It’s a question that most coaches - in most niches - ask themselves… especially when they’re new to running a consultancy and marketing. One free tool that style coaches use to generate coaching client...
Your Master Pinterest Keyword List: Explode Your Pinterest Reach & Revenue!
In 2023, I want you to save time AND get better results with your Pinterest marketing! Better, faster. 🙂 And one of the BEST ways to dial things in is to have a Master Pinterest Keyword List. I often hear from entrepreneurs that they don’t like doing keyword research...
4 Steps to Becoming Consistent with Your Pinterest Idea Pins
NOTE from Jana: In May of 2023, Pinterest announced that all Pins will now be called... Pins! 🙂 And we will now have ONE unified Pin builder. Using this builder, creators can create Pins with any combination of videos and still images. So, Pinterest is no longer...
Pinterest 3.0: What is it? & How to Thrive in 2023
Pinterest 3.0 is here. I shot out of bed on Friday morning, December 2, and realized this. Epiphany-style. (It was actually sort of funny, in retrospect! Like something out of a movie. I woke up and just *KNEW.*) And so I started spreading the word. ✔️ Pinterest 1.0...
How to Write a Pinterest Bio that Attracts Followers (2023)
Your Pinterest bio is important! I know you landed here because you want to grow your followers and attract perfect-fit clients on Pinterest, right? If yes, you'll want to craft a Pinterest bio that is clear, compelling, and optimized for search. So in this post,...
Why are my Pinterest monthly views decreasing? (& What to do)
Why are my Pinterest monthly views decreasing? What happened? Have you ever seen your Pinterest views go 📉down and thought this? (Or yelled it out loud?) Maybe it went down like this… Pinterest *had* been going okay for you. Maybe you hadn’t truly found your rhythm...
Pinterest Brand Partnerships: How To Land The Brand Deals
Wondering how to get paid partnerships on Pinterest? You're in the right place! Note from Jana O.: There's something important that no one is telling creators about Pinterest brand partnerships… And I'm so EXCITED to be breaking the story... Brand partnerships are...
Access the FREE Pinterest Quick Start Checklist!
for coaches, influencers, & online experts
Visually brand & optimize your Pinterest profile in 5 Steps! …so you can generate a steady flow of ideal client leads – without being on social media 24/7.
Access the FREE Pinterest Quick Start Checklist!
for coaches, influencers, & online experts
Visually brand & optimize your Pinterest profile in 5 Steps! …so you can generate a steady flow of ideal client leads – without being on social media 24/7.