
Pinterest & content strategy guidance for coaches,
course creators & online experts
Welcome! Feel free to browse or search for something specific:


Pinterest & content marketing guidance for coaches,
micro-influencers & online experts
Welcome! Feel free to browse or search for something specific:



Pinterest & content marketing guidance for coaches,
micro-influencers & online experts
Welcome! Feel free to browse or search for something specific:
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Is Pinterest a good marketing platform for your business?
Is Pinterest a good marketing platform for your business? As a coach, creator, or online expert, could you be using Pinterest to grow your audience and make more money in your business? As a Pinterest marketing educator, I get asked this question All. The. Time. ...
The 3 Best Marketing Tips: I’ve Used These to Ace My Pinterest Strategy!
The best marketing tips I’ve picked up as an entrepreneur? I'd say they are the these... the crucial lessons that helped me to both: (1) become a better marketer in general; and (2) master marketing on my platform of choice - Pinterest. So, in this post I’m sharing...
Why is Pinterest More Low-Maintenance Than Social Media?
I hear a lot of coaches and experts say, "Pinterest marketing? Oh, I couldn't POSSIBLY add another social media platform to my already-jammed 'to-do' list." Are you buying into this myth, too? (That Pinterest is like a whole ‘nother social channel?) Eeeek. You...
3 Tips for Scroll-Stopping Pinterest Pin Copy
Julie, a woman who is your ideal client, just searched on Pinterest for “how to stick to a workout routine.” She’s been a bit frustrated with herself lately. She saved a bunch of workout videos on Youtube… But she hasn’t actually been pressing play on them and doing...
7 Creative Ways to Promote a Lead Magnet on Pinterest
There are so many ways to monetize your Pinterest account and audience - but my favorite way is to promote a lead magnet on Pinterest. Why? Because growing your email list is so beneficial for your business - and because Pinterest can bring targeted prospects right to...
Is Pinterest Worth it for Business?
Is Pinterest worth it for business? Have you been wondering this? Well, you’ve landed in the right place - especially if you’re running a service-based business. In this post, I will be sharing with you my thoughts around this. Plus I’d like to give you some new ways...
January Marketing Ideas for Health & Wellness Coaches
Shhhhhh. Stop for a second and listen. Do you hear that? It’s the “New Year, New Me” crowd gathering in the wings! And pretty soon, they’ll be looking for your health-related content on Pinterest (and on other search engines like Google and Youtube)… because January...
Keywords for Health and Wellness Coaches Marketing on Pinterest
Finding the right keywords for health and wellness coaches? That's my jam. I'm a Pinterest marketing strategist... and I've taught and consulted for hundreds of health coaches (and other entrepreneurs in the wellness, fitness, self care space). And since Pinterest is...
How to Start Using Pinterest for Business: Your Questions Answered!
Wondering how to start Pinterest for business marketing? You’re not the only one. Every day I get questions for entrepreneurs who are soooooo ready to set up a Pinterest marketing profile and strategy - but are a bit lost when it comes to exactly how. I’ve been...
Should I Use Sections in Pinterest – as a Marketer?
Wondering if you should use sections in Pinterest boards? Well I have a *definite* opinion on this, so read on and I'll spill... 😉 As I'm writing this blog, Halloween is coming. And that's so appropriate, because I recently saw something HORRIFYING! 🙀 I started a...
How to Upload Tiktok Videos to Pinterest – the Right Way!
Note from Jana: Ready to learn how to Upload Tiktok Videos to Pinterest - the right way? Perfect... This guest blog is coming at you from my friend and colleague Tereza Toledo. I call her the “Pioneering Pinterest Expert.” I dubbed Tereza this because she teaches...
58 Views on Instagram Vs. 19,000+ on Pinterest: My Repurposing Results
Quick Preface: I first wrote this blog post a couple of years back. It showcases an IG Story that I repurposed as a Pinterest Idea Pin - and it just keeps giving me PASSIVE results - month after month, year after year! The most updated stats appear toward the end of...
Pinterest Pin Title Ideas that Stop the Scroll & Get the Clicks!
Good Pinterest pin title ideas are critical! Imagine that you’re scrolling through your Facebook timeline. You see a few cute photos of your friend’s new baby… A funny meme or two… A post in a group asking for help designing their logo... And then BAM! Right...
Is Pinterest good for coaches? (Jana O.’s interview on ‘Marketing Unleashed’)
Do you ever wonder, “Is Pinterest good for coaches?” Like… could you *really* generate leads there? And how would it work to market coaching programs and offers? Or maybe you still feel like real Pinterest success is reserved only for those posting recipes and...
How to Use Trending Keywords on Pinterest: The Ultimate Guide
Ever wonder how to use trending keywords on Pinterest? Yes? Then I’m so glad you landed on this post. I’ve got a quick story and some hot tips for you - about just that… It was a beautiful July morning. ☀️☀️☀️ The sun streamed into my kitchen while I enjoyed my...
Your Email Marketing Isn’t Working? Try These 6 Tips for Monetizing
Note from Jana: This is a guest blog - with tips for how to make money with email marketing - is from my biz friend and fellow course creator Jono Petrohilos from the Course Creator Community! Jono is an accomplished fitness pro, 6-figure course creator, a...
Should I Use Pinterest for My Podcast?
As a coach or online expert with a podcast, maybe you’ve been toying with the idea…”Should I use Pinterest for my podcast?” If this question’s been nudging you, it’s likely because you know your words have the power to convert your listeners to clients and buyers......
75+ Pinterest CTA Options That Aren’t a Total SnoozeFest
We need some better CTA options for Pinterest! (CTA = Call to action.) Really... I've been seeing some INCREDIBLY BORING calls to action on Pinterest pins lately. (Sorry not sorry!) I mean… “Click here.” ? We can do better. So since you’re here, let’s brainstorm...
3 Ways to Make Pinterest Marketing Easier – for Online Coaches & Service Providers
Call me crazy, but I just don’t think Pinterest marketing has to be hard - or complicated. I just don’t. Sure. You can complicate it.... But if you do, nine times out of ten, you won’t get started. Or you won’t stick with it long enough to see (those juicy,...
How to Inspire Pinterest Pinners With Things to “Try” (Even if You’re Not Pinning Recipes!)
More and more, online coaches, course creators, and online experts are (re!)discovering Pinterest - as a way to attract clients. They're becoming savvy to the fact that Pinterest is not all about recipes and decor anymore. (In fact, searches health, relationships,...
Access the FREE Pinterest Quick Start Checklist!
for coaches, influencers, & online experts
Visually brand & optimize your Pinterest profile in 5 Steps! …so you can generate a steady flow of ideal client leads – without being on social media 24/7.

Access the FREE Pinterest Quick Start Checklist!
for coaches, influencers, & online experts

Visually brand & optimize your Pinterest profile in 5 Steps! …so you can generate a steady flow of ideal client leads – without being on social media 24/7.