Insights and tips to help you create thought leadership content that builds your authority and your client roster.
(for coaches, strategists, & service providers)
Welcome! Feel free to browse or search for something specific:
Insights and tips to help you create thought leadership content that builds your authority and your client roster.
(for coaches, strategists, & service providers)
Welcome! Feel free to browse or search for something specific:
Popular Posts:
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Posts about Pinterest Marketing:
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All the Posts: (Chronologically)
Behind the Scenes of a Pinterest Marketing Audit: Implementation & Results!
Once upon a time (like two years ago) Lanie* was getting 40 to 60% of her website traffic from Pinterest! 🤓 But, as of a couple of months ago, that was down to 3%. 😟So Lanie decided to grab the wheel and make some changes - to get her Pinterest account back to its...
Which Pinterest Idea Pins Are Bringing You Profile Visits & Followers?
Did you notice? Pinterest has "re-branded" story pins as "idea pins." I really like the new name. I think it's a much better way to refer to them - and provides some important differentiation from IG stories. Most notably: 💡 Idea pins (formerly known as Story...
Is Pinterest Social Media? (+ Why It Matters to Your Marketing)
Is Pinterest social media? … Nope. It’s not. It’s a search engine. End of blog. Enjoy your day! 🤣 Haha... just kidding. But, in all seriousness… Maybe you’ve landed on this post today and you’re surprised to hear that Pinterest is not a social media platform. Or...
How to Get Followers on Pinterest – the right way!
As a Pinterest expert and educator, one of the most common things I’m asked about is... how to get followers on Pinterest! And my answer has changed over the years of helping clients and students with their Pinterest strategies. Because there have been some debates....
How Do I Market My Coaching Business -With More Ease?
When you ask, “How do I market my coaching business?” there are, like, at least 1,367 answers. 😫 Indeed, there are dozens of things that conventional wisdom tells us we “have” to do. The hustle is real, right? Share your life on IG stories every day. DM 20+ people....
How To Repurpose Your Instagram Content on Pinterest
Here’s the deal. If you had asked me two years ago about pinning your Instagram posts on Pinterest, I would have wrinkled my nose up at the thought. (In a cute way. I think.) But times change! And as Pinterest marketers, we want to watch how users are using the...
How to Change Pinterest Board Covers
Are you seeing some seriously sleek and well-branded Pinterest profiles out there… and wondering how to change Pinterest board covers? Perfect. Then this post is for you. (And I’m the Pinterest expert for you… because I love me some Pinterest board covers! 😍 In this...
What Really Gets People to Save, Click, or Buy – on Pinterest?
Hootsuite recently reported that a whopping 98% of Pinterest pinners report to have tried something that they found on Pinterest.* 😲 *(Source: 23 Pinterest Statistics That Matter to Marketers in 2021; Hootsuite.com) And, just last month Pinterest’s Audience post...
How to Make Money on Pinterest: 8 Ways Entrepreneurs Make Money Pinning!
Wondering how the pros actually make money on Pinterest? Well, you’re not alone. In fact, I’ve been noticing lately a lot of entrepreneurs are about as CLEAR as MUD 😉on how people are actually monetizing their efforts on the platform. So, in this post I’m going to...
What Does a Pinterest Business Account Look Like?
I see you! You've been wondering, What does a Pinterest business account look like? And maybe you'd really love to see one for an online coach who’s using Pinterest to attract clients? Perfect. You landed in the right place. In a previous blog post, I outlined the...
Pinterest Automation Software: My Tool of Choice
A little tired of doing everything manually and searching for Pinterest automation software? I’ve got you! In this post, I’m talking all things Pinterest automation and scheduling. And I’m going to be revealing my Pinterest scheduling tool of choice... Here’s what...
Pinterest Board Ideas & Resources for Beginners
If you’re looking for Pinterest board ideas and resources, you have just struck gold! 🤩 In this post, I’ll be offering you a slew of Pinterest board ideas and examples. (These will be specifically for health coaches, style coaches, and relationship coaches - but...
Should I be repinning other people’s pins on Pinterest? (as a marketer)
Should I be repinning other people's pins - as a Pinterest marketer? It’s a question I’m hearing a LOT recently. Understandably, there is some confusion around this topic. And part of the reason is that the general wisdom on this has changed somewhat over the last...
How to Claim Your Website on Pinterest!
Need a rundown on how to claim your website on Pinterest? I’ve got you! In this how-to post, I’m documenting the process I use to claim websites on Pinterest - when I’m setting up or re-optimizing an account for clients. I’m purposely keeping this post pretty...
The Pinterest Course that Helped Yvonne Optimize for Sustainable Lead Generation
Want some juicy, behind-the-scenes details about a *real* Pinterest account set up? What follows here 😉 is the story of a coach who started out knowing almost NOTHING about Pinterest marketing! And now, after enrolling in Pinterest with Purpose (my self-paced...
How to Clean Up Your Pinterest Boards to Attract Coaching Clients
Need to clean up your Pinterest boards… but not sure where to start? In this blog post, I’m going to outline the five steps to organize and clean up your Pinterest boards. Our goal here is to set you up with an account for your coaching or service-based business that...
Pinterest Business Account vs. Personal – Jana O. Media
Want to learn the differences between a Pinterest business account vs. personal account? You know you want to get Pinterest working to generate leads and clients for your coaching or service-based business... or to sell your course or digital products....
Pinterest Board Ideas for Health, Wellness, & Self Development Coaches
“What Pinterest boards should I have?” ←-- This is one of the most common Pinterest marketing questions I get from online coaches in the wellness and self development niches. Choosing the right board topics and names requires a blend of strategy and creativity. ...
A Pinterest Checklist for Online Coaches, Course Creators & Service Providers
"The secret to getting ahead is getting started."Mark Twain said that. 🐸 He was a smart guy. (And uber-productive, btw.) I find this reminder inspiring - on almost every day that I work. Because, I firmly believe this: It's not the woman who wants it the most that...
2021 Pinterest Marketing Trends Online Coaches Will Want to Watch
Pinterest released its 2021 Trends report this month - and it was a barn burner for online coaches! As I was taking it all in, I was literally gasping with excitement every five seconds. Gasping and scribbling note after note in my fancy schmancy notebook. Why?...
Access the FREE Pinterest Quick Start Checklist!
for coaches, influencers, & online experts
Visually brand & optimize your Pinterest profile in 5 Steps! …so you can generate a steady flow of ideal client leads – without being on social media 24/7.
Access the FREE Pinterest Quick Start Checklist!
for coaches, influencers, & online experts
Visually brand & optimize your Pinterest profile in 5 Steps! …so you can generate a steady flow of ideal client leads – without being on social media 24/7.