Content Creators

How to Avoid Content Burnout in Your Coaching Business

How to Avoid Content Burnout in Your Coaching Business

If you're a coach or service provider, and you sometimes feel a little burnt out by all the content you need to create to market your offers…  I have a pretty urgent message for you. 🚨 It's a message that might be hard to hear, but I hope you'll hear me out. The sad...

4 Steps to Becoming Consistent with Your Pinterest Idea Pins

4 Steps to Becoming Consistent with Your Pinterest Idea Pins

NOTE from Jana: In May of 2023, Pinterest announced that all Pins will now be called... Pins! 🙂 And we will now have ONE unified Pin builder. Using this builder, creators can create Pins with any combination of videos and still images. So, Pinterest is no longer...

Why are my Pinterest monthly views decreasing? (& What to do)

Why are my Pinterest monthly views decreasing? (& What to do)

Why are my Pinterest monthly views decreasing? What happened? Have you ever seen your Pinterest views go 📉down and thought this? (Or yelled it out loud?)  Maybe it went down like this…  Pinterest *had* been going okay for you. Maybe you hadn’t truly found your rhythm...

Pinterest Brand Partnerships: How To Land The Brand Deals

Pinterest Brand Partnerships: How To Land The Brand Deals

Wondering how to get paid partnerships on Pinterest? You're in the right place! Note from Jana O.: There's something important that no one is telling creators about Pinterest brand partnerships… And I'm so EXCITED to be breaking the story...  Brand partnerships are...

How to Get More Saves on Pinterest: 4 Road-tested Tips from 2022

How to Get More Saves on Pinterest: 4 Road-tested Tips from 2022

"How do I get more saves on Pinterest?" I’ve been hearing this question so frequently from Pinterest creators lately. I hear it in Clubhouse rooms, in Pinterest chat forums, and from current students of my courses… Why? Because we’ve been noticing something for a few...

I’m Not Doing Trending Sounds on Instagram Reels. Here’s Why.

I’m Not Doing Trending Sounds on Instagram Reels. Here’s Why.

I finally bit the bullet and started doing Instagram reels. I did them in June... and I'm continuing my experiment through the summer... Why? Three reasons: Reels really are the best way right now to get reach on IG, hands down. (Duh. I know. Everyone knows that. They...

3 Tips for Scroll-Stopping Pinterest Pin Copy

3 Tips for Scroll-Stopping Pinterest Pin Copy

Julie, a woman who is your ideal client, just searched on Pinterest for “how to stick to a workout routine.” She’s been a bit frustrated with herself lately. She saved a bunch of workout videos on Youtube… But she hasn’t actually been pressing play on them and doing...

Should I Use Sections in Pinterest – as a Marketer?

Should I Use Sections in Pinterest – as a Marketer?

Wondering if you should use sections in Pinterest boards? Well I have a *definite* opinion on this, so read on and I'll spill... 😉  As I'm writing this blog, Halloween is coming. And that's so appropriate, because I recently saw something HORRIFYING! 🙀 I started a...

How to Upload Tiktok Videos to Pinterest – the Right Way!

How to Upload Tiktok Videos to Pinterest – the Right Way!

Note from Jana:  Ready to learn how to Upload Tiktok Videos to Pinterest - the right way? Perfect... This guest blog is coming at you from my friend and colleague Tereza Toledo. I call her the “Pioneering Pinterest Expert.” I dubbed Tereza this because she teaches...

Pinterest Pin Title Ideas that Stop the Scroll & Get the Clicks!

Pinterest Pin Title Ideas that Stop the Scroll & Get the Clicks!

Good Pinterest pin title ideas are critical! Imagine that you’re scrolling through your Facebook timeline. You see a few cute photos of your friend’s new baby… A funny meme or two… A post in a group asking for help designing their logo... And then BAM! Right...

How to Use Trending Keywords on Pinterest: The Ultimate Guide

How to Use Trending Keywords on Pinterest: The Ultimate Guide

Ever wonder how to use trending keywords on Pinterest? Yes? Then I’m so glad you landed on this post. I’ve got a quick story and some hot tips for you - about just that…  It was a beautiful July morning. ☀️☀️☀️ The sun streamed into my kitchen while I enjoyed my...

75+ Pinterest CTA Options That Aren’t a Total SnoozeFest

75+ Pinterest CTA Options That Aren’t a Total SnoozeFest

We need some better CTA options for Pinterest! (CTA = Call to action.)  Really... I've been seeing some INCREDIBLY BORING calls to action on Pinterest pins lately. (Sorry not sorry!) I mean… “Click here.” ? We can do better.  So since you’re here, let’s brainstorm...

How to Get Followers on Pinterest – the right way!

How to Get Followers on Pinterest – the right way!

As a Pinterest expert and educator, one of the most common things I’m asked about is... how to get followers on Pinterest! And my answer has changed over the years of helping clients and students with their Pinterest strategies. Because there have been some debates....

How To Repurpose Your Instagram Content on Pinterest

How To Repurpose Your Instagram Content on Pinterest

Here’s the deal. If you had asked me two years ago about pinning your Instagram posts on Pinterest, I would have wrinkled my nose up at the thought. (In a cute way. I think.)  But times change!  And as Pinterest marketers, we want to watch how users are using the...

What Really Gets People to Save, Click, or Buy – on Pinterest?

What Really Gets People to Save, Click, or Buy – on Pinterest?

Hootsuite recently reported that a whopping 98% of Pinterest pinners report to have tried something that they found on Pinterest.* 😲 *(Source: 23 Pinterest Statistics That Matter to Marketers in 2021; Hootsuite.com) And, just last month Pinterest’s Audience post...

Access the FREE Pinterest Quick Start Checklist!

for coaches, service providers, & course creators

Visually brand & optimize your Pinterest profile in 5 Steps! …so you can generate a steady flow of ideal client leads – without being on social media 24/7.

Access the FREE Pinterest Quick Start Checklist!

for coaches, service providers, & course creators

Visually brand & optimize your Pinterest profile in 5 Steps! …so you can generate a steady flow of ideal client leads – without being on social media 24/7.