As a wellness or self-improvement coach, you know the importance of sharing valuable marketing content to connect with your audience, establish your expertise, and get clients. But there's this nagging concern in the back of your mind, almost every time you write...
Online Coaching Business
3 Ways to Keep ‘Expert Brain’ From Killing Your Conversions
Have you ever had someone suggest that you “simplify” or “dumb down” the language you’re using in your marketing? 🫣 Well, friends, I wish I could say that wasn’t necessary… But it probably is — if you want what you’re writing to bring you clients. (And I know you do....
How to Start a Life Coach Blog that Fills Your Client Roster
So, you want to start a life coach blog? And you want it to fill your client roster with dreamy clients who are ready to do the weeeerrrk and make real changes? Well, as Alexis Rose says on Schitt’s Creek…… “I love that for you!” Publishing a small-but-mighty,...
Why You Don’t Need SEO to Get Clients With Your Blog
Are you here because you’ve been spinning out about Google SEO -- and unsure how to wrap your head around it? I know that, like many coaches and service providers I talk to, you want to start a blog to market your services and programs. And I know that experts online...
How to Avoid Content Burnout in Your Coaching Business
If you're a coach or service provider, and you sometimes feel a little burnt out by all the content you need to create to market your offers… I have a pretty urgent message for you. 🚨 It's a message that might be hard to hear, but I hope you'll hear me out. The sad...
Should you create content when you’re still getting clarity in your coaching business?
You may be wondering if you’re really ready to create marketing content to attract clients -- because you’re still figuring things out in your business. Maybe you’re still working on getting clear on things like… Your brand? Or your offers? Your ideal client? Or...
How to Get Clients as a Personal Stylist using Pinterest
How do I market myself as a personal stylist or style coach? It’s a question that most coaches - in most niches - ask themselves… especially when they’re new to running a consultancy and marketing. One free tool that style coaches use to generate coaching client...
Keywords for Health and Wellness Coaches Marketing on Pinterest
Finding the right keywords for health and wellness coaches? That's my jam. I'm a Pinterest marketing strategist... and I've taught and consulted for hundreds of health coaches (and other entrepreneurs in the wellness, fitness, self care space). And since Pinterest is...
Is Pinterest good for coaches? (Jana O.’s interview on ‘Marketing Unleashed’)
Do you ever wonder, “Is Pinterest good for coaches?” Like… could you *really* generate leads there? And how would it work to market coaching programs and offers? Or maybe you still feel like real Pinterest success is reserved only for those posting recipes and...
Pinterest Business Account vs. Personal – Jana O. Media
Want to learn the differences between a Pinterest business account vs. personal account? You know you want to get Pinterest working to generate leads and clients for your coaching or service-based business... or to sell your course or digital products....
Pinterest Marketing for Coaches: Focus on the Basics to Attract Perfect Clients
Do you wonder if you're focusing on the right things - with Pinterest marketing? 🤔 Or maybe you haven't gotten started yet - because you feel overwhelmed by it. (You know your audience is there, and you know that other coaches and service providers are getting clients...
“Can I see who pinned my pins?” How to See Who Saved Your Pins on Pinterest
Online coaches who are "Pinterest for business" users sometimes wonder..."How do I see who saved my pins on Pinterest?" As a Pinterest marketing specialist for online coaches, course creators, and service providers, I come across this question from time to time. My...
How One Health Coach Used Pinterest Marketing to Generate 8,644 Free, High-Quality Client Leads & Save $75,000 in Ads
The following Pinterest traffic case study was written by contributor Hannah Fleace, Content & Case Study Specialist. "Before Pinterest, our cost to acquire a new client or member was way too high. There were times when we were essentially paying people to join...
Pinterest Group Boards: Why I Tell Coaches & Service Pros to Pay No Mind
I conducted a Pinterest Marketing Intensive Session with an online coach last week. (She focuses primarily on helping her clients recover emotionally from bad break-ups. 💔 And she is soooo good at this important work.)She had recently decided to start a Pinterest...
5 Steps for Promoting Your Coaching Podcast on Pinterest
Want more ears and eyes on YOUR PODCAST? I know you do! Because you're working so hard to plan, record, edit, and consistently drop all that value... and you know that there are women out there who need the solutions you offer. Maybe you've also set some things up...
Delegating Makes Space for Your Wisdom
You can outsource a lot of tasks in your online coaching business. But you can't outsource the process of accessing your own wisdom. The thing people look to coaches for - in all areas / specialties - is that wisdom. So, you need time to listen to your own voice and...
Irresistible Pinterest Pins that Hit All the Marks
Note from Jana: This is a cute little post I wrote in 2018! 🙂 I've updated a few things so it's accurate, but mostly left it intact to remember my beginnings! 😉 If you'd love to read some more in depth posts about Pinterest visuals, you might also like to check out...
Access the FREE Pinterest Quick Start Checklist!
Visually brand & optimize your Pinterest profile in 5 Steps! …so you can generate a steady flow of ideal client leads – without being on social media 24/7.
Access the FREE Pinterest Quick Start Checklist!
Visually brand & optimize your Pinterest profile in 5 Steps! …so you can generate a steady flow of ideal client leads – without being on social media 24/7.