Content Strategy

How to Start a Life Coach Blog that Fills Your Client Roster

How to Start a Life Coach Blog that Fills Your Client Roster

So, you want to start a life coach blog? And you want it to fill your client roster with dreamy clients who are ready to do the weeeerrrk and make real changes?  Well, as Alexis Rose says on Schitt’s Creek…… “I love that for you!”  Publishing a small-but-mighty,...

Why You Don’t Need SEO to Get Clients With Your Blog

Why You Don’t Need SEO to Get Clients With Your Blog

Are you here because you’ve been spinning out about Google SEO -- and unsure how to wrap your head around it? I know that, like many coaches and service providers I talk to, you want to start a blog to market your services and programs. And I know that experts online...

How to Avoid Content Burnout in Your Coaching Business

How to Avoid Content Burnout in Your Coaching Business

If you're a coach or service provider, and you sometimes feel a little burnt out by all the content you need to create to market your offers…  I have a pretty urgent message for you. 🚨 It's a message that might be hard to hear, but I hope you'll hear me out. The sad...

What is a Content Strategy anyway? (for Coaches & Service Providers)

What is a Content Strategy anyway? (for Coaches & Service Providers)

If you’re new to online business, you may be noticing all the experts saying, “You have to have a ‘strategy’ for your content.”  “If you don’t have a strategy, you’ll just be spinning your wheels.” 😕“If you don’t have a strategy, you’ll burn out.” 😖“If you don’t have...

Do you need a blog to be successful on Pinterest?

Do you need a blog to be successful on Pinterest?

When it comes to using Pinterest to get more eyes and ears on their content, attract clients, and sell more of their offers... people in my audience often have a 🔥 BURNING 🔥 question: Will I need a blog for Pinterest marketing? 🧐 Not kidding… I probably get this...

From Skeptic to Believer: How ChatGPT Revolutionized My Content

From Skeptic to Believer: How ChatGPT Revolutionized My Content

On a Saturday morning in early 2023, I woke up earlier than my husband, and brewed a strong cup of coffee. Then I did something that honestly shocked me. 🤣  I used a weird little tool called ChatGPT to write a high-quality blog post for my site - in just 90 minutes. ...

20 Ways to Use ChatGPT for Pinterest Marketing

20 Ways to Use ChatGPT for Pinterest Marketing

Wondering how to use ChatGPT to speed up your Pinterest tasks and workflow?  I’m pretty much obsessed with this tool - and with Pinterest… so you’re in the right place today.So in this post, I’ll be sharing…. (Click if you want to jump to a section!)  Is ChatGPT...

Pinterest Brand Partnerships: How To Land The Brand Deals

Pinterest Brand Partnerships: How To Land The Brand Deals

Wondering how to get paid partnerships on Pinterest? You're in the right place! Note from Jana O.: There's something important that no one is telling creators about Pinterest brand partnerships… And I'm so EXCITED to be breaking the story...  Brand partnerships are...

How to Get More Saves on Pinterest: 4 Road-tested Tips from 2022

How to Get More Saves on Pinterest: 4 Road-tested Tips from 2022

"How do I get more saves on Pinterest?" I’ve been hearing this question so frequently from Pinterest creators lately. I hear it in Clubhouse rooms, in Pinterest chat forums, and from current students of my courses… Why? Because we’ve been noticing something for a few...

I’m Not Doing Trending Sounds on Instagram Reels. Here’s Why.

I’m Not Doing Trending Sounds on Instagram Reels. Here’s Why.

I finally bit the bullet and started doing Instagram reels. I did them in June... and I'm continuing my experiment through the summer... Why? Three reasons: Reels really are the best way right now to get reach on IG, hands down. (Duh. I know. Everyone knows that. They...

Is Pinterest a good marketing platform for your business?

Is Pinterest a good marketing platform for your business?

Is Pinterest a good marketing platform for your business? As a coach, creator, or online expert, could you be using Pinterest to grow your audience and make more money in your business?  As a Pinterest marketing educator, I get asked this question All. The. Time. ...

Why is Pinterest More Low-Maintenance Than Social Media?

Why is Pinterest More Low-Maintenance Than Social Media?

I hear a lot of coaches and experts say, "Pinterest marketing? Oh, I couldn't POSSIBLY add another social media platform to my already-jammed 'to-do' list."  Are you buying into this myth, too? (That Pinterest is like a whole ‘nother social channel?)  Eeeek. You...

Access the FREE Pinterest Quick Start Checklist!

for coaches, service providers, & course creators

Visually brand & optimize your Pinterest profile in 5 Steps! …so you can generate a steady flow of ideal client leads – without being on social media 24/7.

Access the FREE Pinterest Quick Start Checklist!

for coaches, service providers, & course creators

Visually brand & optimize your Pinterest profile in 5 Steps! …so you can generate a steady flow of ideal client leads – without being on social media 24/7.