If you’re new to online business, you may be noticing all the experts saying, “You have to have a ‘strategy’ for your content.” “If you don’t have a strategy, you’ll just be spinning your wheels.” 😕“If you don’t have a strategy, you’ll burn out.” 😖“If you don’t have...
Content Strategy
Changing the Content Game: 4 Reasons I Created High-leverage Content
In my seven years in online business, I’ve seen so many really brilliant coaches (and other experts) spinning their wheels with content that doesn’t result in sales… 😩 It’s so frustrating to see them creating just to create -- but not seeing the bank account boosts...
Why Your Content Isn’t Converting: How to Boost Coaching & Course Sales
It’s about to get really real in here. Get ready for some tough love. ❤️ 💪🏼 If you’re regularly publishing content, but it’s not leading to sales of your coaching offers or courses, I want you to know that I see you - and I get the frustration. You've been pouring...
Do you need a blog to be successful on Pinterest?
When it comes to using Pinterest to get more eyes and ears on their content, attract clients, and sell more of their offers... people in my audience often have a 🔥 BURNING 🔥 question: Will I need a blog for Pinterest marketing? 🧐 Not kidding… I probably get this...
From Skeptic to Believer: How ChatGPT Revolutionized My Content
On a Saturday morning in early 2023, I woke up earlier than my husband, and brewed a strong cup of coffee. Then I did something that honestly shocked me. 🤣 I used a weird little tool called ChatGPT to write a high-quality blog post for my site - in just 90 minutes. ...
How to Use Pinterest for Lead Generation (for Coaches & Service Providers)
So... You've been hearing that other coaches and service providers are using Pinterest to attract clients, right? 👉🏼 Maybe another health coach in your mastermind mentioned she uses Pinterest to grow her email list with ideal clients? 👉🏼 Or your favorite podcast...
20 Ways to Use ChatGPT for Pinterest Marketing
Wondering how to use ChatGPT to speed up your Pinterest tasks and workflow? I’m pretty much obsessed with this tool - and with Pinterest… so you’re in the right place today.So in this post, I’ll be sharing…. (Click if you want to jump to a section!) Is ChatGPT...
How to Use Pinterest for Youtube: Drive More Views & Grow Your Channel!
A little confused about how to use Pinterest for YouTube - in a way that actually works to grow your views and your channel? If you’re an online coach, course creator, or other online expert looking to get more traffic to your YouTube videos and grow your audience,...
Pinterest Brand Partnerships: How To Land The Brand Deals
Wondering how to get paid partnerships on Pinterest? You're in the right place! Note from Jana O.: There's something important that no one is telling creators about Pinterest brand partnerships… And I'm so EXCITED to be breaking the story... Brand partnerships are...
How to Get More Saves on Pinterest: 4 Road-tested Tips from 2022
"How do I get more saves on Pinterest?" I’ve been hearing this question so frequently from Pinterest creators lately. I hear it in Clubhouse rooms, in Pinterest chat forums, and from current students of my courses… Why? Because we’ve been noticing something for a few...
I’m Not Doing Trending Sounds on Instagram Reels. Here’s Why.
I finally bit the bullet and started doing Instagram reels. I did them in June... and I'm continuing my experiment through the summer... Why? Three reasons: Reels really are the best way right now to get reach on IG, hands down. (Duh. I know. Everyone knows that. They...
Is Pinterest a good marketing platform for your business?
Is Pinterest a good marketing platform for your business? As a coach, creator, or online expert, could you be using Pinterest to grow your audience and make more money in your business? As a Pinterest marketing educator, I get asked this question All. The. Time. ...
The 3 Best Marketing Tips: I’ve Used These to Ace My Pinterest Strategy!
The best marketing tips I’ve picked up as an entrepreneur? I'd say they are the these... the crucial lessons that helped me to both: (1) become a better marketer in general; and (2) master marketing on my platform of choice - Pinterest. So, in this post I’m sharing...
Why is Pinterest More Low-Maintenance Than Social Media?
I hear a lot of coaches and experts say, "Pinterest marketing? Oh, I couldn't POSSIBLY add another social media platform to my already-jammed 'to-do' list." Are you buying into this myth, too? (That Pinterest is like a whole ‘nother social channel?) Eeeek. You...
3 Tips for Scroll-Stopping Pinterest Pin Copy
Julie, a woman who is your ideal client, just searched on Pinterest for “how to stick to a workout routine.” She’s been a bit frustrated with herself lately. She saved a bunch of workout videos on Youtube… But she hasn’t actually been pressing play on them and doing...
7 Creative Ways to Promote a Lead Magnet on Pinterest
There are so many ways to monetize your Pinterest account and audience - but my favorite way is to promote a lead magnet on Pinterest. Why? Because growing your email list is so beneficial for your business - and because Pinterest can bring targeted prospects right to...
Is Pinterest Worth it for Business?
Is Pinterest worth it for business? Have you been wondering this? Well, you’ve landed in the right place - especially if you’re running a service-based business. In this post, I will be sharing with you my thoughts around this. Plus I’d like to give you some new ways...
January Marketing Ideas for Health & Wellness Coaches
Shhhhhh. Stop for a second and listen. Do you hear that? It’s the “New Year, New Me” crowd gathering in the wings! And pretty soon, they’ll be looking for your health-related content on Pinterest (and on other search engines like Google and Youtube)… because January...
How to Upload Tiktok Videos to Pinterest – the Right Way!
Note from Jana: Ready to learn how to Upload Tiktok Videos to Pinterest - the right way? Perfect... This guest blog is coming at you from my friend and colleague Tereza Toledo. I call her the “Pioneering Pinterest Expert.” I dubbed Tereza this because she teaches...
58 Views on Instagram Vs. 19,000+ on Pinterest: My Repurposing Results
Quick Preface: I first wrote this blog post a couple of years back. It showcases an IG Story that I repurposed as a Pinterest Idea Pin - and it just keeps giving me PASSIVE results - month after month, year after year! The most updated stats appear toward the end of...
Access the FREE Pinterest Quick Start Checklist!
Visually brand & optimize your Pinterest profile in 5 Steps! …so you can generate a steady flow of ideal client leads – without being on social media 24/7.

Access the FREE Pinterest Quick Start Checklist!

Visually brand & optimize your Pinterest profile in 5 Steps! …so you can generate a steady flow of ideal client leads – without being on social media 24/7.